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KPI’s
Learn about KPI’s
About us
Home
KPI’s
Learn about KPI’s
About us
Customer Support KPIs
ESG & Sustainability KPIs
Financial KPIs
HR KPIs
IT & Technology KPIs
Marketing KPIs
Operations & Logistics KPIs
Sales KPIs
Marketing
Paid Traffic
Measures the number of visitors arriving through paid advertising campaigns.
Marketing
Organic Traffic
Measures the number of visitors who arrive at a website through unpaid search results.
Marketing
Email Click-Through Rate (CTR)
Measures the percentage of email recipients who click on a link inside the email.
Marketing
Email Open Rate
Measures the percentage of recipients who open an email from a campaign.
Marketing
Social Media Engagement
Measures the level of interaction (likes, shares, comments) on social media posts.
Marketing
Marketing ROI
Measures the revenue generated for every dollar spent on marketing activities.
Marketing
Cost per Lead (CPL)
Measures the cost of acquiring a new lead through marketing efforts.
Marketing
Conversion Rate
Measures the percentage of website visitors who complete a desired action (e.g., purchase, signup).
Marketing
Bounce Rate
Measures the percentage of visitors who leave a website after viewing only one page.
Marketing
Website Traffic
Measures the number of visitors to a website over a specific period.
Sales
Churn Rate
Measures the percentage of customers who stop using a product or service over a given period.
Sales
Sales Pipeline Velocity
Measures how quickly deals move through the sales pipeline.